Noospheratu: Digital donors for secondary blood

Kon­stan­tin A. Ocheretyany
Saint Peters­burg State Uni­ver­si­ty

Noos­pher­atu: Dig­i­tal donors for sec­ondary blood

Abstract. The arti­cle reflects on the book by Valery V. Savchuk “Blood and Cul­ture”. Con­ceived in the late 1980s and first pub­lished in the mid-1990s, it receives a new – expand­ed and sup­ple­ment­ed – edi­tion on the eve of the 2020s. The key rea­son for reflect­ing on the book is to show the impos­si­bil­i­ty of read­ing it ret­ro­spec­tive­ly. A new con­text – media real­i­ty – has become our life­world and formed a new text that lives in a mode of rel­e­vance, answers the ques­tions of the topol­o­gy of pain in the dig­i­tal, the hermeneu­tics of the victim’s dis­course on the net­work, the latent work of neg­a­tive expe­ri­ence in com­mu­ni­ca­tion, and new forms of vio­lence in gad­gets. While the first edi­tion was an expe­ri­ence of self-reflec­tion of cul­ture and recog­ni­tion of alien­at­ed forms, the se-cond one is a guide to the new tech­no­log­i­cal real­i­ty. Indeed, the more com­plex is the con­struc­tion of our real­i­ty, the more fragili­ty it can man­i­fest and the more prim­i­tive ener­gies it can release. For that rea­son, the key plot of the arti­cle relates to the mech­a­nisms of tam­ing this ener­gy as work with the psy­chophys­i­o­log­i­cal resource of a per­son in the world of high tech­nolo­gies.

Key­words: blood, cul­ture, media, topol­o­gy of pain, phe­nom­e­nol­o­gy of vio­lence, aes­thet­ics of the vic­tim, noos­pher­atu

DOI: 10.5840/dspl20192342

The report­ed study was fund­ed by RFBR and EISR accord­ing to the research project № 19–011-31418.


  1. Bau­drillard, J. Simvolich­eskij obmen i smert [Sym­bol­ic Exchange and Death] / transl. from French by S.N. Zenkin. Moscow. Dobrosvet Publ., 2000. 387 pp. (In Russ­ian)
  2. Girard, R. Nasilie i svyashchen­noe [Vio­lence and the Sacred] / transl. from French by G. Dashevskij. Moscow. New Lit­er­a­ture Obser­va­tion. Publ., 2000. 400 pp. (In Russ­ian)
  3. Hol­lier, D. Kollezh sot­si­ologii [The Col­lege of Soci­ol­o­gy] / transl. from French by Yu.B. Bessono­va. Saint-Peters­burg: Sci­ence Publ., 2004. 588 pp. (In Russ­ian)
  4. Savchuk, V.V. Krov i kul­tura [Blood and Cul­ture]. Saint-Peters­burg: Acad­e­my of Cul­tur­al Stud­ies, 2019. 288 pp. (In Russ­ian)
  5. Haidaro­va G.R. Fenomen boli v kul­ture [Phe­nom­e­non of Pain in Cul­ture]. Saint-Peters­burg: RHGA Publ., 2013. 317 pp. (In Russ­ian)

Comments are closed.